We’re building a new generation of selfish women entrepreneurs

Doing Everyday Well is a wellness company built for women entrepreneurs who are done putting themselves last. Through the DEW app, digital content, and future in person experiences, we help women entrepreneurs protect their energy, prevent burnout, and build businesses without sacrificing their wellbeing.

DEW is a wellness and burnout prevention app that helps women entrepreneurs stop overcommitting & make rest a daily non-negotiable. Track your capacity, protect your energy, and check in with yourself in under 5 minutes a day

The DEW App

Doing Life Well on Substack

Every week, Alisha Robertson, Founder of DEW, writes personal essays on what it’s actually like to choose yourself while building a business, raising kids, and figuring out the rest as you go.

In-Person Experiences

We believe some of the most powerful transformations happen when women get in the same room. We are building in person experiences designed for women entrepreneurs who want more than a networking event. A real space to rest, connect, and be themselves.